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Post by account_disabled on Dec 24, 2023 8:30:54 GMT
Talks about salaries are a taboo in Poland. Employers themselves often stipulate in their contracts that employees' earnings are secret. As a result, people working and looking for work do not have a reference point necessary to estimate the amount of remuneration. Table of contents hide 1 1. Report "Poles talk about pay" 2 2. Cooperation with external experts 3 3. Ambient action in 9 Polish cities 4 4. Report on DzieĆ Dobry TVN 5 5. Media relations 6 1.
Cooperation with industry bloggers and Phone Number Data vloggers 7 2. Facebook activities 8 3. Creative competition 8.1 Campaign results: 8.2 Rewards: There are many discussions about earnings in the media and social media , most of them negative and emotional. They provide no value to specialists and managers looking for reliable information on remuneration. Campaign : Earnings without taboos Client : Pracuj.pl Task : Introducing an interactive salary comparison website to the Polish market -
The aim of the campaign was to spark a discussion on the level of wages, taking into account issues attractive to specialists and managers, while encouraging people to compare their remuneration levels via the website nazwa. Pracuj.pl, which enables the analysis of one's own earnings compared to other representatives of the same industry in similar positions. . Discussion about earnings All activities planned and implemented as part of the campaign were aimed at achieving specific, measurable effects.
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